Influencer marketing is now a mainstream form of online marketing.
Influencer Marketing is a hybrid of old and new marketing tools. It takes the idea of celebrity endorsement and places it into a modern-day content-driven marketing campaign. The main differentiator in the case of influencer marketing is that the results of the campaign are collaborations between brands and influencers.
Before investing a lot of money in marketing, you’ll want to make sure that those funds will be effective in reaching the right people at the right time, in the most relevant way, and with the relevant message.
As your partners, we first set out to understand your key marketing objectives and define success metrics. Guided by this, we then help you develop effective strategies to activate your target audience, by delivering the right messages across the consumer journey, through targeted communication channels. With the fully integrated approach, we help ensure you achieve your goals and are ahead of the competition.
The Consumer journey is not linear, and to win customers over, you must provide a seamless user experience across offline and online channels. Our team delivers innovative and creative solutions across both:
Offline
we deliver branding, graphic design, packaging design, production of TV and radio commercials and other advertising material.
Online
We set up digital strategies for our clients, run social networks and deliver content marketing. We know how important content is these days for inbound traffic and lead generation. That is why we create impactful, dynamic content – educational, informative or entertaining to drive conversion throughout the funnel.
We help brands build stronger relationships with customers at every point of their journey, by informing, inspiring and influencing their purchasing decisions, both online and offline. We know when, where and how to approach customers effectively to help them make an easier purchasing decision, in any channel or POS. With such an approach, we convert the prospects into customers. We deliver strategic and creative solutions through all the phases, from ideation, key visual elements, product claims, to sales tools.
Our team of highly trained and flexible merchandisers are perfectly positioned to deliver success in your stores nationwide. We focus on ensuring that your brand and products are showcased in the right light while providing enjoyable shopping experience for your customers. From stacking products neatly on retail shelves, to display maintenance and in-store surveys, we help you drive customer engagement and spend.
We provide visual merchandising services, a powerful marketing tool that influences both impulsive and deliberate customers. It attracts customers to enter the store and engages them long enough to make a purchase.
We provide our clients with a “mystery shopping” service, with a survey model that we negotiate with the client depending on the desired information and measurable objectives. We send well trained “secret shoppers” to the field who pretend to be real prospective customers who then objectively measure and report back on the quality of the service. We provide customized reporting back to our clients.
We assist you in amplifying your value proposition and branding through events of all kinds and sizes. We provide end-to-end service in planning and organizing impressive and memorable events according to your brief. Once we define the creative idea and direction, event managers collect and evaluate the overall logistics that an event requires and ensure on-time and on-budget delivery. We are up to date with all current events and offer professional insight into new ideas for events and new trends.
Based on clear media briefs provided by our clients, we develop media strategies and plans for all types of media, all for the purpose of achieving their business objectives.